Brand Personality Archives | JCR Studios
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Brand Personality

If you’re feeling the hella uncomfortable squeeze of things not working out for you, look closely + do some inner reflection. If you’re stuck + twisted up in knots, not sure how to move forward, it’s a clear sign it’s time to reinvent yourself. That doesn’t have to be a scary thing. What’s more scary is not taking action and the universe having to drag you by the hair to your next destination. “Every time you reinvent yourself, you will be a fuller and better woman for it.“ - Katie Mitchell Hall I get it though… Uncertainty can be stressful as hell. But this is the...

It’s time to let go of her. The woman inside that you’ve been up until now. The one that has survived tsunami‘s, heartbreak, skinned knees, self-betrayal by settling for crumbs… and everything else in between. It’s time to allow a new woman to emerge. One where you need YOU, more than you need them. Where you allow the raw prickliness of vulnerability to take the lead. Where you burn it all down to the ground to release the toxic relationships, thinking small, debilitating perfectionism, and weak boundaries that leave you exhausted time and time again. One day you discover you’re resilient AF. You’ll begin to rebuild...

For all entrepreneurs, cultivating a brand is the most important thing you can possibly do because your business is driven by your heart-centered mission + in order to achieve next level success, you must recognize + perceive your business as a commodity. Not simply a personality. Your mission is to make impact, right? But in order to grow + to be a thriving business, there has to be an increase of sales over time. It's time to look at how you view your brand from your audience's perspective. You may have a personal brand + your personality is closely + perhaps inextricably...

It’s one thing to know yourself, it’s another to BE yourself with intention. ⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀ That’s when transformation happens… when you can BE real...

Yesterday I was flying across the country, back from one of my longest working holiday experiences - it got me thinking about how we claim our own independence. Where we’re at politically in the world, and particularly as women, we’re at a place for the first time in history where we can actually + truly redefine what freedom + sovereignty means to us. We’re coming to terms with our global history (HER-story ;) ), + rewriting the script. My own history is this. I’ve always been a free spirit. Growing up, my parents had us traveling regularly to our lakeside cottage + as a busy...