Marketing Archives | JCR Studios
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Marketing

You may have skills up the ying-yang but if you don’t know why you’re in business, then you’ll keep feeling stuck and it’ll be virtually impossible to make impact in your biz or even build an authentic brand for that matter. Back in 2005, I dreamed of having my own full-time business and I had a gem of an idea inspire me. But as a single mama earning only about $50k/year, I was scared + felt unsupported on that path. I was very clear with what the conditions would have to be in order for me to have the stick-to-itiveness to succeed.  After...

Has a celebrity ever inspired you to be a better entrepreneur? ⠀⠀⠀⠀⠀⠀⠀⠀⠀ Here’s a pic of me with Michael Bublé - almost 10 years ago. ⠀⠀⠀⠀⠀⠀⠀⠀⠀ A small group of us managed to have a conversation with him backstage. ⠀⠀⠀⠀⠀⠀⠀⠀⠀ He was late + apologized but said that he was rattled emotionally because a close friend of the family just had a heart attack. ⠀⠀⠀⠀⠀⠀⠀⠀⠀ He said he had to take some extra time to compose himself but that he loves what he does and was ready to give us, what he hoped to be, his best performance ever. ⠀⠀⠀⠀⠀⠀⠀⠀⠀ And he did not disappoint! He was nothing but charming...

Make no mistake, coaching will help you get the BEST out of YOU. I’ve had several coaches over the years and one thing is true… I kick ass when I have a coach.  But alas I’m a stubborn woman. A few years ago, I was contemplating hiring another coach but I was gearing up to launch some new programs. My expenses were adding up, and to save money I thought “Naw, I’ll “woman-up” and coach myself”. I pushed hard and refused to give up. I truly believed that I didn’t need the external support to get those programs completed and launched. My gawd… I was...

What does it mean to get happy + fulfilled? I saw these words (quote) today in a group and it stopped me in my tracks. It got me wondering how many out there aren’t allowing themselves to intentionally create a life that they truly love.  It’s one thing to focus on your business but it’s another to purposefully intend to create fulfillment in all areas - relationships, health, wealth, career, business. Working on your business, for instance, and having success in that one area, but miserable in every other area, is NOT an antidote for happiness. Quick story. At the tender age of 15, I wasn’t...

We can come up with a million excuses as to why we don’t make the decisions that will bring us closer to the life of our dreams. The excuse that I hear most from my clients (and potential clients – people who want so badly to work with me but hold off) they say it’s not the “right time”. What does the “right time” mean?  - They don’t yet feel confident as they think they should, or - They feel they have to take yet another program to learn something more...